December 26, 2008, Newsletter Issue #153: Use of Theme

Tip of the Week


From country of origin to the gold rhinoceros on the label, use of theme in commercial wine display can catch your customer's attention quickly and leave them with an impression that should stick with them even after they've picked out a bottle. The most predominant theme in recent years has been animal labels. From goats to bulldogs, animals sell as easily on wine labels as they do in television commercials. Using larger images of the featured animal in the commercial wine display works well, or including a stuffed animal or little cut out footprints of the labeled creature across the wine display works well to grab people's attention. If you're lacking an animal, other themes include country of origin (use a flag!) or a fun puns with the type of wine (a lot more in your Merlot).

About LifeTips

Now one of the top on-line publishers in the world, LifeTips offers tips to millions of monthly visitors. Our mission mission is to make your life smarter, better, faster and wiser. Expert writers earn dough for what they know. And exclusive sponsors in each niche topic help us make-it-all happen.

Exclusive Sponsor

Welcome to the Vigilant Wine Storage Newsletter. This newsletter is intended to provide valuable information that will help readers better understand the important role that wine storage plays in protecting your fine wine. Whether you have a single bottle of expensive Bordeaux or cases of your favorite wine, Vigilant has a wine storage solution that will work for you. Vigilant specializes in the design and creation of luxury wine cellars for homes, restaurants, and retail stores. Visit our website and our tips to learn more on the value of wine storage.

Not finding the advice and tips you need on this Wine Storage Tip Site? Request a Tip Now!


Guru Spotlight
Linda Handiak